We are breaking down the stereotypes surrounding textured hair with powerful products formulated with plant-based ingredients that support healthy hair growth and make your haircare routine easier and faster.
Our mission is to combine intensive scientific research with the power of nature. Nothing is better for your hair than a product made from real organic herbs and oils. We take it one step further by performing quality analysis to select natural ingredients that promote hair growth, detangle knots very quickly and give you bouncy, shiny curls without any buildup.
Our leave-in detangler will literally melt into your hair and ease out knots within seconds! That is what happens when the team is a group of female scientists who have kinky hair themselves and create products they are in love with.
On our journey to embrace our curly kinky hair in it's natural state, we discovered that detangling was one of the biggest challenges women with curly hair face. Some women would spend days finger-detangling their hair in order to remove intricate knots without causing breakage. We just knew that there had to be a better way.
As we learned more about our hair and experimented with different organic products, we came up with a 4 step process that simplified detangling for every single hair type! Split in Sections, Spray water on one Section, Apply a slippery moisturizing detangler & lastly brush gently with a flexible detangling brush starting from the ends and working up to the roots. This system makes detangling fast, painless and allows length-retention by minimizing breakage.
Our goal is to continue developing vegan products for textured hair. It is extremely important to us to use clean ingredients that keep you beautiful and healthy.