Our Story

We are a team of female Chemical Engineers who decided to implement our chemistry skills to produce 100% organic products that help women with curly hair achieve their hair goals. Our brain child is the 100% organic marshmallow root and slippery elm detangling lotion which we made really lightweight so that it does not weigh down your curls but also slippery enough to release knots. We also added fortifying ingredients like shea butter, honey, jamaican black castor oil and vitamin E oil to offer long-lasting moisture and strengthen hair strands.

On our journey to embrace our curly kinky hair in it's natural state, we discovered that detangling was one of the biggest challenges women with curly hair face. Some women would spend days finger-detangling their hair in order to remove intricate knots without causing breakage. We just knew that there had to be a better way.

As we learned more about our hair and experimented with different organic products, we came up with a 4 step process that simplified detangling for every single hair type! Split in Sections, Wet one Section, Apply a slippery moisturizing lotion & lastly brush gently with a flexible detangling brush starting from the ends and working up to the roots. This system made detangling fast, painless and allows length-retention by minimizing breakage.

Our goal is to continue developing organic products for hair, skin, nails etc. As someone once said, "Choose clean beauty because girl, you're too pretty to poison."